The Bachelor of Fine Arts (BFA) in Graphic Design program at University of the Arts offers a broad view of what a graphic designer can and should be in today’s world, and prepares students for employment in fields ranging from publication design to motion graphics to branding and more.
As a student of Graphic Design, you’ll learn
- well-informed design processes and problem-solving strategies for all forms of visual communication;
- to think critically, creatively and experimentally; and
- to consider broader personal experience and knowledge in pursuit of eloquent design solutions.
The program is cross-disciplinary and fosters collaboration with other programs at the University, as well as with local arts organizations, nonprofits and social agencies.
Our robust curriculum is based on critical thinking, design theory, technique and history, and balances experimental concerns with practical ones in order to equip graduates for success as professional designers. Starting with the School of Design’s first-year core courses—tailored to provide students with a solid foundation for rigorous study in their second through fourth years—the program emphasizes formal aesthetic, theoretical and analytical knowledge, with a deep exploration of today’s rapidly evolving media landscape. Each year’s studies step up in complexity and scope to allow you to build on what you’ve previous learned.
As a UArts Graphic Design graduate, you’ll know how to analyze what you see, speak about it, develop meaningful concepts, and generate compelling design narratives and solutions. You’ll also know how to promote yourself and your work, and how to land jobs that excite, challenge and nurture you throughout your career.
Our Graphic Design faculty bring experience from a range of backgrounds, from corporate branding to photographics.
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Sample Courses in the Graphic Design Major
Drawing: Objects & Space
Drawing: Natural Forms & The Human Figure
Body as Form
Introduction to Design
Visual Perception and the Language of Form
Introduction to Applied Visual Communications
Visualizing Language I: Typographic Hierarchies
Visual Communication I: Design in Context
Visual Communication II: Communication Media and Strategies
Visualizing Language II: Text Strategies
Digital Interactive Techniques
Advanced Digital Interactive Techniques
Design Strategies: Nonlinear Narratives
Design Strategies: Brand Identity
Applied Design Laboratory
About the Curriculum
The Graphic Design program delivers a professional degree that develops the student’s mastery and expertise in the current marketplace for the practice of graphic design or a related communications-oriented field.
Graduates of the Graphic Design program will:
- Be experienced in both hierarchical and non-hierarchical forms of collaboration as professional preparation
- Possess a unique intellectual and visual voice
- Be able to adapt to a changing, unpredictable world and its communication needs where the methods of communication can be expected to evolve and expand.
- Demonstrate a strong work ethic driven by both logical and inventive working processes.
- Possess a high level of expertise within industry-standard technological environments and the propensity to prototype for high-level, complex technologically-based practices.
- Be strategic thinkers with the ability to explain these strategies as a fundamental aspect of their design process.
To explore the full curriculum, click here.
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Watch this profile on Mike Tyson BFA '12 below.
Our alumni work at a variety of companies and organizations internationally. Below are a few places our alums have landed.
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