|
|
Professional freelancer? Just getting started?
|
|
|
Claudia Gavin, Philly Mag's Photo Editor, visited the UArts Digital Photography studios to offer advice for freelancers doing editorial photography work. So, what are editors looking for?
5 tips for success from Claudia Gavin
- Focus on your strengths. Make sure your portfolio reflects your strengths. You may be a jack of all trades but it's best to choose your passion.
- Do your research. Don’t bombard editors with your portfolio. Take a look at recent issues of their publication and think about how your work fits in.
- Make it personal. Let editors know that you're familiar with their publication. Say something like, Hey, I saw the spread from the last issue and really liked how you handled x, y, z.
- How many photos is too many? Don't send thousands of photos to an editor but give them a range. Editors want the flexibility to choose facial expressions, lighting and compositions.
- Don't forget about post-production! It's okay if you can't get the perfect shot in-camera when working on editorial shoots. That's what post-production is for.
|
