Juan Parada, is a technologist, web developer, consultant, digital strategist, DJ, business owner, and Associate Professor at the University of the Arts in Philadelphia, PA. Prior to UArts and life in Philadelphia, he was the Director of Product Development and Local City Guides at Starmedia Networks, Inc., a Latin American and U.S. Hispanic Internet portal company based in NYC. He also worked as a Web Developer and Content Producer at The New York Times, and Univison. Juan received his Master’s Degree from the Interactive Telecommunications Program at NYU.