Industrial Design

Alexandra Schmidt-Ullrich's work and passions are fed by her BFA in Fine Arts, where
she nurtures interests in photography, printmaking and ceramics, as well as a Master’s
of Architecture from the University of Pennsylvania that encourages spatial and
humanistic solutions. She focuses her efforts on furniture design, interior space saving
renovations/solutions, architectural model construction, as well as urban greening and
social initiatives. Currently, she has returned to her love of clay and is creating slip cast
functional work. In her personal work as well as in her teaching - fabrication, craft,
precision and the interaction between these passions are vital components to her

Since 2005, she has been visiting faculty at Umbau Inc., where she co-instructs a five-
week Design Intensive Summer Travel Abroad program in Vienna, Austria. The program

includes visits to cultural institutions, design offices, project sites, and also incorporates
workshops with local designers. Students from several design programs nationally
participate each year.
Alexandra continues to host events and exhibits during Design Philadelphia, an annual
design festival in the city. For several years she hosted Philly Works events and exhibits
as well as produced publications that showcase the local manufacturing and making
communities of Philadelphia. The Industrial Design Now exhibits at The University of the
Arts showcase student work from the program and department sponsored lectures by
designers have been the latest contributions to Design Philadelphia.
With the ongoing production of personal creative work, she is exhibiting regularly and
donating her work to local community auctions. She currently has a photographic
installation at the Kimmel Center for the Performing Arts in Philadelphia and two pieces
in My Philadelphia Story, a permanent display at Philadelphia International Airport.
Alexandra currently lives and works in Philadelphia where she is an Associate Member
at The Clay Studio as well as Assistant Professor and Program Director of the Industrial
Design Program at The University of the Arts. She teaches courses in the Industrial
Design program as well as Core Studies.