Summer Institute : MBET : Curriculum

CORE CURRICULUM

  • Intro to Music Business
    Based on the principles of human-center design, this course introduces students in the arts and media to the principles of business - idea development, marketing, finances, and presentation skills - and develops competencies in strategic thinking problem solving, goal setting, time management, presentation skills, business writing, and financial literacy. The course also introduces students to the various organizational structures used in business - small and large, start-up and established.
  • Digital Media/Marketing
    This course investigates the range of organizations and economic forces involved in media production. Includes diverse production models, from mainstream and corporate, to public sector, to alternative, and comparisons with media industries in other cultural settings. The course focuses on business and policy issues and considers examples of media practice from broadcast and cable news, advertising, Hollywood and independent cinema, public media, and new media industries.
  • Live Sound Workshop
    This course will explore the technology and techniques necessary to produce concerts and live events from the perspective of the venue or theatre. Primary focus will be on audio: including discussions on signal flow, signal processing, live mixing, microphones and live recording. This course will introduce an over-aching set of techniques and principles, utilizing the Caplan Recital Hall’s state of the art digital mixing equipment as a “lab” for hands-on exploration.
  • Digital Audio/MIDI Workshop
  • Recording Workshop
  • Web Radio Workshop

ELECTIVES

  • Record Label Project
  • Event Management and Production

 

Music Business, Entrepreneurship, + Technology 2014 Sample Schedule

Course information below is for the 2014 program.
Students in the MBET program are required to be in class and on campus Monday through Friday from 9 am – 7 pm and on Saturday from 9 am – 4 pm.

 

  Monday Tuesday Wednesday Thursday Friday Saturday Sunday
7am -  9am Breakfast Breakfast Breakfast Breakfast Breakfast Brunch Brunch
9am - 10:00am Music Business Music Business Music Business Music Business Music Business -- --
10:00am - 11:00am Digital Media Digital Media Digital Media Digital Media Digital Media -- --
11am -  12pm Lunch Lunch Lunch Lunch Lunch Professional Practices Workshops, and/or Trips to Local Museums Bus trips to NYC, Wildwood + Dorney Park (optional)
12pm -  2:30pm Live Sound Workshop Recording Workshop Live Sound Workshop Recording Workshop Live Sound Workshop    
2:30pm -  4:00pm Radio Workshop Digital Audio Workshop Radio Workshop Digital Audio Workshop Radio Workshop    
4pm -  7pm Dinner Recording Session Dinner Recording Session Dinner Dinner  
7pm -  10:30pm Event with CAs Dinner Evening Activity Dinner Evening Activity Activities with CAs Activities with CAs
10:30pm Residential Check-in Residential Check-in Residential Check-in Residential Check-in Residential Check-in Residential Check-in Residential Check-in
12 midnight Lights Out Lights Out Lights Out Lights Out Lights Out Lights Out Lights Out